| Mothers Work, Inc. engages in the design, manufacture, and marketing of maternity apparel in the United States, Puerto Rico, and Canada. Its stores offer a range of casual and career wear, formal attire, lingerie, sportswear, and outerwear under the trade names of Motherhood Maternity, Mimi Maternity, and A Pea in the Pod. The Motherhood Maternity stores serve the value-priced portion of the maternity apparel industry located in enclosed malls, strip and power centers, and central city business districts. The Mimi Maternity stores serve the middle market priced portion of the maternity apparel industry located in regional malls, lifestyle centers, and central business districts. The A Pea in the Pod stores are luxury maternity brands located in upscale venues. Mothers Work also sells its products on the Web through its maternitymall.com and chain-specific Web sites. As of November 30, 2004, the company operated 1,122 retail locations, including 890 stores and 232 leased departments. Mothers Work was co-founded by Dan W. Matthias and Rebecca C. Matthias in 1982. The company is based in Philadelphia, Pennsylvania. |
